Authenticity
Excellence
Uniqueness
Niatalents is a subsidiary of African Sports and Entertainment Group.
Founded in 2024 by CEO Ayanfeoluwa Edun, Niatalents represents African athletes across the continent in basketball, football, and tennis, throughout different stages of their careers.
Niatalents specializes in helping its client, both athletes and brands generate mutually beneficial value, where the athlete’s personal grows through their endorsement of local businesses.
Our Services
At Niatalents, we help athletes thrive through expert management,
strategic partnerships, and career development tailored for success.
Talent Representation
We ensure personalized career management for our athletes, including contract negotiations and brand partnerships.
Sponsorship Management
Our sponsorship experts secure long-term collaborations between athletes and reputable global brands.
Public Relations
We create compelling narratives to highlight your achievements and maintain a strong public image.
Featured Athletes
Discover top athletic talent from across Africa. Explore our roster of skilled athletes
ready to make their mark on the global stage.
Latest News & Stories
At Niatalents, we celebrate exceptional achievements by recognizing athletes who consistently raise the bar in their respective sports. Their dedication...
Discover the next generation of sports talent with Niatalents. Our rising stars are making waves in their respective fields, driven...
Our athletes continue to excel on the global stage, showcasing exceptional talent, determination, and sportsmanship. From record-breaking performances to championship...
